Your Business.
Your Clients.
Your Advantage.
Build a stronger insurance business with Advantage Plus Insurance Agency. Get the carrier access, technology, training, and business development support you need while maintaining your independence.
More Than Contracting. A Partner in Your Success.
Your distribution partner should help you develop your business, serve your clients, and grow your production—not simply provide access to carrier applications.
Competitive Compensation
Our independent-agent model emphasizes strong commission opportunities and renewal income where applicable. Compensation depends on carrier, product, contract level, and eligibility.
YOUR PRODUCTION MATTERSBook Ownership
We believe agents should be able to build lasting value through their client relationships. Book ownership and release rights are governed by the applicable written agreements.
BUILD YOUR OWN BUSINESSMultiple Product Opportunities
Serve different client needs with life insurance, final expense, and annuity products, subject to carrier availability, licensing, and appointment requirements.
EXPAND YOUR OFFERINGSContracting & Onboarding
Get assistance navigating contracting, appointments, required documentation, carrier requirements, and onboarding questions.
LESS ADMINISTRATIVE FRICTIONMarketing & Growth Support
Explore approved marketing resources, prospecting strategies, and business development opportunities designed to support independent producers.
GROW YOUR PIPELINEReal Agent Support
Work with a team that understands contracting, carrier questions, client service challenges, and the realities of building an insurance business.
YOU HAVE A SUPPORT TEAMBuild Your Business. Not Someone Else's Book.
Your client relationships are among your most valuable professional assets. Advantage Plus is built around supporting independent agents as business owners.
- Develop and maintain your own client relationships.
- Grow a book of business with long-term renewal potential.
- Receive assistance with carrier appointments and service issues.
- Operate with an independent-agent business mindset.
- Understand your release and compensation rights before contracting.
We encourage every agent to review the written contracting terms, commission schedules, vesting provisions, and carrier-specific requirements.
Explore Contracting →Independence With Infrastructure
Keep your focus on clients and growth while using the resources available through your distribution partnership.
More Ways to Serve Your Clients
Build a broader practice by understanding the solutions available for protection, legacy planning, and retirement income.
Life Insurance
Explore term life, whole life, universal life, and other protection-oriented solutions appropriate to client needs.
Ask About Life Contracting →Final Expense
Help eligible clients explore permanent life coverage designed for smaller face amounts and end-of-life financial needs.
Ask About Final Expense →Annuities
Learn about fixed, fixed indexed, and other annuity products for suitable retirement planning and income objectives.
Ask About Annuity Access →A Practical Learning Path
Confidence Comes From Preparation
Whether you are new to life insurance or expanding into annuities, consistent training can help you have better client conversations and operate more professionally.
- Life insurance product fundamentals and needs analysis.
- Final expense prospecting and client conversations.
- Annuity features, retirement income, and best-interest standards.
- Sales process development and objection handling.
- Documentation, disclosures, and ongoing client service.
Our educational approach emphasizes understanding client needs before recommending products.
Ask About Agent Training →The Right Tools Make a Difference
Independent agents need more than product brochures. They need efficient processes, access to information, and a team that can help when questions arise.
- Contracting and onboarding assistance.
- Access to available carrier and product resources.
- Training and educational materials.
- Assistance navigating carrier service and administrative issues.
- Business development and marketing guidance.
Platform features and carrier tools may vary by product line, appointment, and access permissions.
Built Around the Agent Journey
Build a Pipeline. Build a Practice.
Sustainable production comes from consistent prospecting, effective conversations, compliant marketing, and strong client service.
Prospecting Strategies
Develop a structured approach to referrals, networking, educational outreach, and appropriate lead opportunities.
Marketing Guidance
Learn how to communicate your value while respecting carrier advertising rules and applicable consumer protection requirements.
Client Retention
Build service routines, policy review practices, and long-term relationships that support sustainable business growth.
Four Steps to Your Next Chapter
Our team can help you understand the contracting process and identify the next steps for your business.
Connect
Tell us about your experience, current licenses, business goals, and products of interest.
Review
Discuss available carriers, compensation arrangements, contracting requirements, and support options.
Contract
Complete applicable agreements, carrier appointment requests, training, and compliance steps.
Grow
Begin developing your production strategy and make use of available agent resources.
Questions Agents Often Ask
Get a clearer understanding of working with Advantage Plus.
Do I have to be an experienced life insurance agent?
Agents at different experience levels may explore opportunities with Advantage Plus. Eligibility depends on licensing, carrier requirements, and product-specific qualifications.
Can I sell life insurance, final expense, and annuities?
You may be able to access multiple product categories based on your state license, carrier appointments, required training, and any securities registration applicable to the product.
Who owns my clients and book of business?
Advantage Plus emphasizes independent-agent relationships and book ownership. Your specific rights, including renewals, vesting, release, and client data access, are determined by the written agreements and applicable carrier rules.
How are commissions paid?
Compensation depends on the product, carrier, contract level, and applicable commission schedule. Our team can discuss the arrangements available for your intended appointments.
Can an existing agency partner with Advantage Plus?
Yes. Agency principals and established teams can contact us to discuss available distribution and contracting opportunities.
Do you provide training and marketing support?
Advantage Plus offers agent education and business support resources. Specific programs, marketing assistance, and access requirements may vary.
What if I am currently contracted through another agency?
Transfer and release requirements depend on the carrier, existing hierarchy, and contractual terms. Contact our team before submitting a transfer so we can help identify the appropriate process.
How do I get started?
Visit our Contract Now page or contact our team to discuss your licensing, carrier interests, and onboarding requirements.
Ready to Build Something Bigger?
Partner with an agency that values independent agents, client relationships, professional development, and long-term business growth.
Questions? Call 1 (800) 316-2995
Advantage Plus Insurance Agency. This page is intended for insurance agents and agency professionals. Product availability, carrier appointments, compensation, renewals, ownership, release provisions, marketing programs, and support services are subject to applicable written agreements, carrier requirements, state licensing rules, and program eligibility. Annuity transactions may require additional training and, for securities products, appropriate registration and supervision. No earnings or production results are guaranteed.